The Government has relaxed Foreign Direct Investment (FDI) rules for e-commerce companies by allowing inventory-based models for exports of domestically manufactured goods.
The Ministry of Commerce and Industry issued a Press Note on July 23, 2026, allowing foreign investment in e-commerce firms that hold inventory for export purposes.
Earlier, FDI was allowed only in Business-to-Business (B2B) e-commerce and marketplace-based models without inventory ownership.
The move aims to increase access to global markets for Indian sellers and promote exports.
The relaxation applies only to export-related inventory and does not change existing restrictions on domestic multi-brand retail.