October 8 , 2026
13 hrs 0 min
17
- Odisha launched India’s first dedicated digital portal for MICE (Meetings, Incentives, Conferences and Exhibitions) incentives.
- The portal was inaugurated by Deputy Chief Minister and Tourism Minister Pravati Parida at the Odisha Travel Bazaar 2026.
- It allows event organisers and tourism operators to apply digitally for financial incentives for MICE events.
- The Odisha Tourism (Amendment) Policy, 2026 provides the policy framework for the portal.
- The Bhubaneswar-Cuttack-Puri-Paradip region has been identified for development as a MICE tourism hub.
- MICE tourism is a part of business tourism covering corporate meetings, incentive trips, conferences and exhibitions.
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