The Ministry of Women and Child Development announced that the new toll-free helpline number 1515 will replace the existing number 14408.
This change will be effective from November 1, 2025, to simplify recall and improve accessibility for beneficiaries.
The helpline will continue to serve as a single point of contact for queries, information, and support related to POSHAN (Prime Minister's Overarching Scheme for Holistic Nourishment) and PMMVY (Pradhan Mantri Matru Vandana Yojana).