The Prime Minister acknowledged the rise of India’s orange economy, the creative economy encompassing music, films, food, gaming, and animation in WAVES 2025.
The ‘orange economy’ is also known as the creative economy.
It refers to economic activities that leverage creativity, culture, and intellectual property to generate wealth and jobs.
The current valuation of India’s entertainment industry is $28 million.
India’s creator economy is projected to grow at an 18% Compound annual growth rate.