Indian Railways will support the newly launched Aabhar online store.
It showcases the gift items made by indigenous tribes, handloom weavers, and artisans.
The store promotes products under the One District One Product (ODOP) and Geographical Indication (GI) schemes.
Aabhar is hosted on the Government e-Marketplace (GeM) and sources items from the Central Cottage Industries Emporium (CCIE), Khadi and Village Industries Commission (KVIC), and other state and central handicraft emporiums.
The Railways previously launched the One Station One Product (OSOP) scheme to showcase local handicrafts, handlooms, and indigenous products across its network.