TNPSC Thervupettagam

Mission Senehjori

June 6 , 2026 15 hrs 0 min 68 0
  • The Union Minister for Development of North Eastern Region (DoNER) launched Mission Senehjori to promote Assam’s Muga silk as a global luxury brand.
  • Mission Senehjori is a cluster-based textile initiative focused on the development of Muga silk, which is found only in Assam.
  • The mission aims to increase the income of Muga rearers and weavers and strengthen the global market for Geographical Indication (GI)-tagged Muga silk.
  • It includes plantation expansion, modern reeling units, digital traceability using Quick Response (QR) codes, and the formation of Farmer-Producer Organisations (FPOs).
  • The mission targets Muga silk exports of over 2,000 kg annually by 2028 and promotes silk tourism through a Muga Silk Trail, Silk Tourism Park, and Muga Utsav.
  • Muga silk is known as the world’s only naturally golden silk and is a unique cultural heritage product of Assam.

 

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